Home Business Advice
Your Home Business Should Give You Freedom
- by Bill Brine-Lead Generation Master
As home business entrepreneurs, we know that setting goals is crucial to our home business success. If you don't know where you are going, how will you know when you're there? Or, more importantly, when you're heading in completely the wrong direction?
As the owner of a home business, what is your goal? To make it to the end of the month with enough money in the bank to cover your expenses? To take a holiday for the first time in five years?
Every home business owner should have the same goal - sooner or later, to become independent of the business. Small businesses turn into big businesses only when they are able to operate smoothly without the owner being present. When you can stay away for a week, or a month, or a year, and return to find the business running better than before you left, you have the opportunity to do whatever you like - sell the business and start a new one, retire, buy a yacht and sail around the world.
True financial independence is the ability to live your life doing what YOU want to do. Do you really want to show up for work an hour early every day, leave late at night and never take a holiday, for the rest of your life? I know I don't!
What is the key to being able to walk away?
Simple: you need a system in place so that everyone in your business knows exactly what's expected of them.
Does your home business employ others? When you take on a new employee, how do they learn what they're expected to do? Does an existing employee take them in charge, explaining how things work? How can you be sure that the new employee is learning what you want them to know?
As the owner of the business, it's your job to ensure that a system is put in place as the business grows. The system will ensure that everyone knows what they need to know to do their job effectively.
How do you think companies like McDonald's are able to manage thousands of restaurants across the planet? McDonald's Head Office doesn't sell hamburgers. They sell franchises, and their customers are the franchisees. The most valuable asset they have is their system. It regulates what employees wear, the words they say to customers, how many seconds a patty is left on the grill. Every contingency is dictated by the system.
The system makes it possible for new employees to fit in. They are educated on 'how we do things around here'. They are taught the specifics of their job. They may be required to sign a performance agreement.
In a well-designed system, there is still space for individual creativity. Better ways of doing things should always be sought out and encouraged - and written into the system for the future.
The system provides the framework for ensuring that the business is never entirely dependent on any one person. If you own the business, your future depends on the quality of your system.
But you say that your business does not have employees? Well, this principle applies to us sole home business owners as well. We need to develop systems and processes to handle all the various tasks and to take action when the unexpected arises. And we need to put systems in place that will allow us to eventually walk away from the business and let it run on autopilot.
This is what we have done with the Its Good Business model that I often write about. Our system is simple: we buy customers, not leads. We all work as part of a team of experts building each other's businesses and training each other in our respective areas of expertise.
And it works. Do you know that, after only 3 months in this business, I could walk away right now and receive residual income for the rest of my life? And that income will continue to grow even if I do nothing.
Granted, it would only be a small income at this point, which is why I will stay involved for a few years yet. But my point is, that from day 1, our Its Good Business model is based on a system that will let you walk away from it whenever you have reached your income goals, and never have to worry about it again, except perhaps to buy more customers once in a while. How great is that?
Come see us at http://ItsGoodBusiness.net
You'll be glad you did...
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Bill Brine-Lead Generation Master
PO Box 121, Amherst, NS B4H 3Y6 Canada
Ph: 902.667.0798
Fax: 760.280.8685
Skype: billbrine
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